Get The Date, Get The Girl

Chapter 2: The Secret to Becoming 'That Guy'

Ron didn't chase women.
They showed up.
Beautiful, happy, half his age.
He had two girlfriends.
Sometimes more.
They knew about each other.
They didn't care.
They loved him anyway.
They laughed a lot.
Had great sex.
Went on trips.
No drama.
And when it ended?
No bitterness.
No trail of tears.
They stayed friends.
Sometimes she got married.
He'd even go to the wedding.

I couldn't believe it.
Ron wasn't rich.
He wasn't tall.
He wasn't even young.
But women noticed him.
They listened to him.
They touched his arm.
They asked him what he was doing later.

I asked him how.
He said:
"You gotta get noticed. Then just say what's on your mind."
That was it?
That was it.
No pretending.
No slick lines.
No 'pickup' garbage.
Just be the guy who says it.
Out loud.
With no apology.
Even if it's weird.
Even if it's bold.
Women love that.
Freedom in a man is magnetic.
It gives them permission to feel.

But there's more.
He said:
"You gotta master your emotions. Be the anchor. She's the waves."
That one took time.
I had to stop reacting.
Had to breathe through chaos.
Had to learn to smile when things got tense.
Not fake it — feel it.
That made all the difference.

And then one day… I became him.
It didn't happen overnight.
But it started when I changed my scent.
Yeah, I know how that sounds.
But I'm telling you the truth.
I started wearing Pheral® Attraction Cologne.
And Pheral® Shower Elixir.
And Pheral® Presentation Oil.
I didn't expect anything.
Didn't feel any different at first.
But a few months in?
Things started happening.

Women stood closer.
Touched me for no reason.
Held eye contact longer.
Laughed harder at my jokes.
Even my wife noticed.
We were out together,
and she said,
"Do you see how that woman is looking at you?"

I hadn't.
But after that, I saw it everywhere.
Little glances.
Open smiles.
Lingering hands.
That's when I knew.
I had become that guy.
The one women notice.
The one they lean into.
The one who doesn't try —
Because he doesn't need to.

But Ron wasn't my only teacher.
Later, I met Jonathan Green.
He's a world-famous dating coach.
Taught me things even Ron didn't know.
One day, Jonathan asked me,
"Do you think I could walk up to a woman and touch her breasts, with her permission?"

I said,
"Uh… I don't know. Probably not?"
He smiled.
Then he did exactly that.
He said something to her —
I won't tell you what —
And she let him.
Over her clothes, sure.
But still.
It was playful.
She laughed.
He laughed.
Everyone laughed.
And he got her number.

That blew my mind.
He didn't trick her.
He didn't manipulate.
He was just… honest.
Bold.
Unapologetically sexual.
And women loved it.

I remembered something after that.
Back in high school,
I went to a dance.
Was slow-dancing with a girl I liked.
And I got hard.
I was horrified.
I turned red.
I pulled away.
I thought I had ruined it.

Now I know the truth.
It's flattering.
It's good.
A woman likes knowing you're turned on by her.
If you can show it without shame,
If you can talk about it without weirdness,
That makes you rare.
That makes you powerful.

So here's the secret:
Get noticed.
Say what's on your mind.
Master your emotions.
Don't hide your desire.
Do those four things,
And you can become that guy too.

Chapter 3: Dating is Rigged

Something changed.
And no one warned us.
Dating used to be in person.
Real-time.
Eye contact.
Nerves.
Connection.
Then came social media.
Then dating apps.
Then everything flipped.

It's like when Hollywood switched from silent films to talkies.
All the stars who looked great on screen… suddenly didn't work.
New game.
New rules.
New winners.
Same with dating.
Guys who used to do well in real life?
They disappeared online.
It wasn't fair.
It still isn't.

Here's the truth:
Only 5–10% of men get most of the attention on dating apps.
The top tier.
Abs and jawlines.
Blue checkmarks and banter.
The rest?
Invisible.

There's a stat you should know:
The average guy has to swipe 1,000 times to get a single date.
Think about that.
A thousand swipes.
Hours lost.
Hope drained.

Meanwhile…
The average woman opens her app to hundreds of guys.
Every day.
All swiping right.
All competing.
All saying the same things.
It's rigged.
Not because women are bad.
Not because men are weak.
But because the system is broken.

So what do you do?
You flip the script.
You stop playing their game.
And you start playing yours.
You talk to her in real life.
Seriously.

She's on her phone.
Standing in line.
Sitting on a bench.
You say, "Hey, excuse me,"
And you smile.
She looks up.
She's a little surprised.
But she's curious.
You say whatever comes to mind.
Tell her she looks like she's having a deep conversation with her phone.
Ask her if she's figured out what flavor of ice cream to get.
It doesn't matter.

What matters is that you spoke.
She heard your voice.
Felt your energy.
Smelled your scent.
And you know what?
That alone puts you ahead of 99% of men today.
Because no one approaches anymore.
You're not some random face on a screen.
You're real.
You're confident.
You're bold.

And here's where the magic happens…
When you're wearing Pheral® — the cologne, the shower elixir, the presentation oil — it hits differently in person.
It doesn't come through in pixels.
It comes through in presence.
That scent does something.
Animalic accords.
Pheromones.
Rare oils.
It pulls her in, even if she doesn't understand why.
She laughs a little more.
She looks a little longer.
She says yes when you ask for her number.
Because you flipped the script.
And once you do it a few times?
You'll never go back to swiping again.

Chapter 4: Lonely? Invisible? Ignored?

I used to coach men on dating.
Not theories.
Not tricks.
Real coaching.
In person.
In public.
Sometimes on YouTube.
You don't have to watch all those videos.
I'll just tell you what I saw.

Guys who hadn't had a date in years…
Suddenly dating multiple women.
And no — they didn't change their personality.
They didn't become someone else.
They just started doing one thing right.

A simple two-step formula:
Step one: Get her just a little interested.
Step two: Say whatever pops into your head.
That's it.
You don't rehearse.
You don't script.
You don't overthink.
You just walk up.
You smile.
You look her in the eyes.
And you say something.

It can be dumb.
It can be awkward.
It doesn't matter.
What matters is you showed up.
You tried.
Women feel that.
They respect it.
They remember it.

And here's the kicker…
You do it in person.
Not behind a screen.
I've coached guys to do this everywhere:
At the gym.
At the mall.
In restaurants.
At bookstores.
Even with waitresses and cashiers.
You'd be surprised how rare it is.
And how well it works.

Let me tell you about George.
George was invisible.
Not ugly.
Not broken.
Just invisible.
He was 5-foot-6.
Wore glasses.
Spoke softly.
No tattoos.
No swagger.
No money.
But he had brains.
Top of his class.
Full scholarship to law school.
Serious future.
But no women.

He hadn't had a date in four years.
No kissing.
No touching.
No chance.
He told me once:
"I walk into a room, and it's like I don't exist."
I believed him.
Because I've seen it.

He tried the apps.
No matches.
Not even bots.
He'd go to parties and stand near conversations…
But never in them.
He'd make eye contact with girls —
They'd look right through him.

He was doing everything "right."
Polite.
Well-dressed.
Employed.
Educated.
Didn't matter.
Women didn't feel anything.

So we made one tweak.
We gave him Pheral® Attraction Cologne.
No pickup lines.
No wardrobe change.
Just scent.
Real scent.
Masculine.
Animalic.
The kind that hits below the surface.

He wore it to a coffee shop the next day.
He said he didn't feel different.
But the barista smiled at him.
Like, really smiled.
She leaned in.
Touched her hair.
Told him his cologne smelled "expensive."
George had never heard that before.
Ever.

The next day, it happened again.
This time at the grocery store.
Girl in yoga pants asked him which kind of pasta he liked.
He froze.
Mumbled something about penne.
She laughed and kept talking.

By the end of the week,
he had three women give him compliments.
Two gave him their number.
One kissed him on the cheek —
On the second meetup.

He texted me:
"What is happening? I don't even know what I'm doing differently."
I told him:
"You're finally showing up. That scent makes women feel you. The rest? You already had it."

A month later, George met his future wife.
They met in line at a bookstore.
She said he smelled amazing.
He told her he liked sad novels and banana bread.
She laughed.
They had coffee.
Then dinner.
Then love.

George didn't grow six inches.
He didn't get rich.
He just stopped being invisible.
Because women could finally feel him.
That's the power of presence.
That's what a scent can do.
Not just any scent —
The right one.

Chapter 5: Testosterone & Attraction

There's a loop most men never notice.
But it controls everything.
It's called the Testosterone Success Loop.
Here's how it works:
When you win, your testosterone goes up.
When your testosterone goes up, you win more.
That's the loop.
Simple.
Brutal.
Real.

Win at sports?
Your body floods with testosterone.
Win at business?
Same thing.
Win a fight?
Your whole system lights up.
Even small wins count.
Making progress.
Solving problems.
Taking action.
It builds you up from the inside out.

You get sharper.
Harder.
Clearer.
Women can feel it.
Even across the room.
They may not know what it is.
But they want to be near it.
It's masculine energy.
Not loud.
Not fake.
Just… there.

But here's the flip side.
Most men kill their testosterone daily.
And they don't even know it.
They kill it with porn.
With boredom.
With scrolling.
With comfort.
They drain it with constant ejaculation.

This is a hard truth.
But I've coached over 80,000 men —
And I see it all the time.
You're not tired.
You're not depressed.
You're not "low energy."
You're just empty.
Because you keep dumping your charge.

You've got to stop.
Not forever.
Not for some monk life.
But stop doing it all the time.
Start edging.
Build it up.
Hold the line.
Don't blow your energy out every night like it's nothing.

Sexual energy is fuel.
It's drive.
It's testosterone.
When you don't ejaculate,
your body stores it.
You feel more powerful.
More alert.
More horny — in a good way.

And here's the secret:
Women can sense it.
They don't even need to talk to you.
They feel it in the air.
In how you move.
In how you look at them.
It hits something ancient in them.
They don't want to analyze it.
They just want to be near it.
That's what you want to carry.

So make a schedule.
Once a week? Good.
Every three or four days? Fine.
Depends on your health.
Your age.
Your goals.
But not every day.
Not because you're bored.
Not because it's "easy."
Because you're not here to be easy.
You're here to build pressure.
To stack wins.
To walk into a room and feel like a loaded gun.
That's testosterone.
That

That's testosterone.
That's attraction.
That's power.
And it starts by not giving it away.

Chapter 6: Her 'Instant YES' Formula

Here's the formula.
It's simple.
But most men miss it.
She only says "yes" to a man when two things are true:
One: She trusts you.
Two: She thinks she could lose you.
That's it.
You get those two right,
and she'll say yes to nearly anything.

Let's start with trust.
Most guys think trust takes months.
It doesn't.
People form trust fast — in minutes, even seconds.
They just need a few signals.

You can build trust fast by:
Making solid eye contact and holding it
Smiling genuinely — not like a salesman
Being direct and clear with your words
Showing curiosity about her, not just yourself
Offering small comforts ("Want to sit over here where it's quieter?")
Being warm to waiters, strangers, dogs — she sees it all

But the biggest trust shortcut?
Multiple locations.
You meet at the coffee shop.
Then you take a walk.
Then you stop by the bookstore.
Then a drink.
Same guy.
But three places?
Her brain goes,
"I've been with him all day."
The more time she spends moving with you,
the safer she feels.
The more real it becomes.
No one really knows why this works.
It just does.

But trust isn't enough.
You also need to spark that second thing:
The feeling that she could lose you.
This one is everything.
It's primal.
It's ancient.
It's how dogs play.
It's how women feel desire.

If you've ever watched puppies play,
one dog pounces…
Then runs off.
Then stops and looks back:
"Are you chasing me?"
They want to be chased.
But only if they think they might lose you.

So you flirt.
You lean in.
Then you pull away.
You compliment her.
Then you talk to the bartender.
Or check your phone.
Or say you've got to leave soon.
Push… pull.
Come close… then drift.
Tease… then turn away.
This triggers the chase in her brain.
And it only works if she already trusts you.
Now she's hooked.
Because she doesn't just like you.
She wants you.
And she's afraid she might lose you.
That's when you get her instant YES.

Quick Stories That Prove It:

1. The Coffee Walk Test
I had a client named Vince.
First dates were always dinner — long, slow, boring.
I told him: next time, do coffee first.
Then ask her to take a walk.
Then stop in a bookstore.
Three locations in 90 minutes.
She went home with him that night.
She said it felt like they'd known each other for weeks.

2. The Gym Girl Pullback
Another guy met a cute girl at the gym.
Chatted a few times, she smiled — but nothing happened.
One day, he showed up in a suit.
Said, "Heading to an interview, just dropped by to say hey."
She asked where.
He kept it vague.
By that night, she was texting him:
"Where did you go? Are you free tomorrow?"

3. The Waitress Flip
One of my students flirted with a waitress.
She was friendly — until he got too into it.
I told him to ease off.
Next time he saw her, he talked to her coworker first.
Then turned and said, "You're still my favorite, though."
Boom. Instant date.

Trust + Scarcity = Yes.
Give her both.
And she'll say yes with her eyes,
Before you even ask the question.

🔥 Bonus: Push–Pull Lines That Actually Work
Use these in real life to flip her brain from "eh" to "I want him."
These lines work because they give a little…
Then take a little away.
That's the push-pull effect.
And it's magnetic.
You're teasing.
Flirting.
Not chasing.
And she loves it.

😏 Compliment… then pull away:
"You're dangerously cute… that's probably going to be a problem."
→ She gets the compliment — and the challenge.
"You seem really sweet… unless this is your serial killer smile."
→ Affection with a twist.
"If we hang out, we're going to get into trouble. But the fun kind."
→ Forward, but light.

🔄 Interest… then mystery:
"You'd actually be a lot of fun to travel with… for like two days."
→ She'll ask, "What happens on day three?"
"You're totally my type. At least, for now."
→ Triggers curiosity and chase.
"I like you. But I'm not sure you're ready for someone like me."
→ Bold. Risky. Effective.

👀 Playful distance:
"I don't usually date girls who talk to strangers. But you're kinda winning me over."
→ You're the prize.
"I'd ask for your number, but I'm not convinced you're not trouble."
→ Lets her prove herself.
"You're fun. I should probably avoid you."
→ Fun = danger = attraction.

🧠 Psychological switch-ups:
"You're hard to read. I like that."
→ Encourages depth without giving control.
"I feel like I know you… or maybe I just want to."
→ Romantic and intriguing.
"You're different… but I haven't decided if that's good or dangerous yet."
→ Plants a seed she'll want to water.

✨ Quick Rule:
After you say a push-pull line…
Smile. Pause. Look her in the eye.
She'll either laugh, lean in, or hit you back with one of her own.
Either way —
You've sparked the chase.

Chapter 7: Liquid Crystal Water

She knows in two seconds.
Whether she's into you…
Or already checked out.
Before you open your mouth.
Before you say anything clever.
Before your personality has a chance.
She looks at your face.
And her brain goes:
"Yes."
"No."
Or "Maybe… but he needs work."

It's instinct.
It's subconscious.
It's real.
We call it the 2-Second Tell.
And here's what she sees:

Wrinkles — especially around the eyes
Dark circles under the eyes
Age spots and uneven skin tone
Droopy skin under the jawline
The dreaded second or third chin

No one's saying you need to look 25.
But you do need to look alive.
Sharp.
Capable.
That's what her instincts respond to.

Now here's the brutal truth…
Most guys destroy their faces every single day.
Not on purpose.
Just by doing the wrong things.

⚠️ The 3 Worst Things You Can Put on Your Face:

1. Cheap Drugstore Soap
It strips your natural oils.
Leaves your skin dry, tight, inflamed.
You feel "clean," but your face looks older by the week.

2. Scented Shaving Foam
Full of alcohols and fake fragrance.
Inflames your pores.
Ages your skin — fast.

3. Tap Water
Yeah. Just plain tap water.
It's loaded with chlorine, metals, and other junk.
It doesn't hydrate — it dries you out.
Washing with it daily makes things worse.

So what do you do?
You upgrade.
Not just your products —
But your base.
That's where Liquid Crystal Water comes in.

This isn't normal water.
It's structured.
It forms a crystalline matrix —
Almost like a gel.
But thinner.
Sharper.
Smarter.

This kind of water exists in glacial melt.
In untouched mountain springs.
In places humans barely touch.
It hydrates deeper.
Moves through the skin better.
Cools inflammation.
Restores elasticity.
And makes your skin look younger — fast.

Women have known this secret for centuries.
They wash their faces with spring water, mineral water, misted snowmelt.
They've done it in Japan.
In France.
In Turkey.
In Korea.

But men?
We've been using hand soap and hope.
It's time we caught up.
Now, thanks to tech, we can recreate liquid crystal water in a lab.
We can build serums and skincare around it.
We can apply it daily.

I've met women in their 60s who look 40.
One woman I know is 85 —
People guess 55.
No surgery.
No injections.
Just better water.

So here's the deal:
Use Liquid Crystal Water on your face.
Every day.
Don't wait till it's too late.
Don't settle for looking "fine."
Look like the kind of man who's still got it.
The kind of man she stares at a second too long.
That's the power of presentation.
That's how attraction starts —
Before a single word leaves your mouth.

Chapter 8: Invisible Man Syndrome

You know what it feels like.
To be there…
But not seen.
You stand in the room.
You look around.
No one notices.
You're not weird.
You're not broken.
You're just… not visible.

We call it Invisible Man Syndrome.
And it's real.
Guys will joke about it.
But deep down, it hurts.

You go to the party.
You're standing two feet from her.
She talks to your friend.
Not you.
You open the door for her.
She thanks you… and keeps walking.
It's like you're just a blur.
A background character in your own story.

But here's what most men don't know:
Visibility isn't just visual.
Not to women.
Men fall in love with their eyes.
Women?
They fall in love with their nose.

Not perfume.
Not cologne from the department store.
I'm talking about pheromones.
Biology.
Chemistry.
Instinct.

There's a part of the nose called the vomeronasal organ.
Tiny patch of cells.
You can't see it.
You can't feel it.
But its one job?
Detect pheromones from the opposite sex.

This is how women find the men they're drawn to.
It bypasses logic.
Goes straight to the limbic brain.
The emotional part.
Science calls it the MHC —
Major Histocompatibility Complex.
It's how women unconsciously search for the right mix.
Someone who's different enough to excite them.
But familiar enough to trust.
That's what creates the pull.
The comfort.
The craving.

And here's where it gets crazy…
Most modern colognes cover up your natural scent.
They replace it with synthetic noise.
Stuff that smells "nice" — but says nothing.
That's why so many guys are still invisible.
They show up clean.
Well-dressed.
Polite.
But chemically blank.
She can't feel you.
She doesn't smell you.
So she walks right past.

Now let me tell you what happens when you flip the switch.
Let's talk about one guy —
We'll call him Nate.
Nate was quiet.
Smart.
Worked in IT.
Nice wardrobe.
Clean haircut.
Zero attention from women.
He wasn't ugly.
He just had Invisible Man Syndrome.

Until we gave him Pheral® Attraction Cologne.
And Pheral® Shower Elixir.
Not "just a scent."
This stuff is built on ancient animalic accords:

Civet
Deermusk
Hyrax
Castoreum
Ambergris

These are primal.
They've been used for thousands of years by powerful men.
They're rich in natural pheromones.
They wake up her vomeronasal organ.
And they say:
"This one's different."

Within a week, Nate had women turning to face him.
Holding eye contact.
Asking what he was wearing.
One even leaned in close and whispered,
"You smell like trouble."

For the first time, Nate wasn't just in the room.
He was the center of it.
He hadn't changed his voice.
He hadn't learned a single line.
He just became visible.

That's the shift.
You're not broken.
You're not boring.
You're just not being felt yet.
The right scent —
Built for women's biology, not just their nose —
Can flip that instantly.
It's not magic.
It's evolution.
And now it's finally on your side.

Chapter 9: The End of 'Dry Spells'

Most people think dry spells "just happen."
They don't.
Sex doesn't go stale because of time.
It goes stale because the attraction loop breaks.
And once that loop breaks,
everything else starts to fall apart.

I've talked about this on podcasts.
On YouTube.
On ABC News.
In interviews with sex therapists and psychologists.
The story is always the same.

At first, the couple can't keep their hands off each other.
Then the routine sets in.
Sex becomes mechanical.
Predictable.
Or it disappears entirely.
They stop flirting.
Stop touching.
Stop chasing each other.

And one day, one of them starts looking around.
Starts wondering if the spark is gone for good.
Cheating doesn't "just happen."
It's built — slowly — by neglect, boredom, and lost energy.

But here's what most people don't know:
You can rebuild the attraction loop.
And when you do it right,
it doesn't just come back.
It explodes.

Let me tell you about a man I coached — we'll call him Ethan.
He was married.
Nice guy.
Successful.
Faithful.
And miserable.
He and his wife were having sex maybe once every six months.
It felt like pity sex.
No passion.
No connection.
Just a box checked.

He told me he was scared she was already cheating.
She was distant.
Cold.
Detached.
He felt invisible in his own home.
But he didn't give up.

He used the methods we teach right here.
First, he stopped ejaculating all the time.
He built up real sexual energy.
Started walking around with that charge under his skin.
Women can feel that.
Especially your wife.

Next, he upgraded his presence.
New haircut.
Better clothes.
More edge, more strength, more pride.
And then — the secret weapon:

Pheral® Shower Elixir
Pheral® Attraction Cologne®
Presentation Oil
Presentation Polish

He used them every day.
Not just for her.
For himself.
And something started to shift.
His wife looked at him differently.
She leaned in when he spoke.
Touched him casually in the kitchen.
Started putting on makeup again — for him.
She didn't even know why.
He became unfamiliar in the best way.
Like meeting him again for the first time.

And when they had sex?
It was completely different.
He didn't rush.
Didn't "get it over with."
Didn't even come.
He stayed present.
Stayed turned on.
Focused on her.
Forty-five minutes.
An hour.
Ten… maybe twenty orgasms for her.

She was stunned.
Then obsessed.
They started having sex every week.
Then a few times a week.
Then any time they could get a minute alone.
They're still married.
Still together.
And they can't keep their hands off each other.

It wasn't luck.
It wasn't magic.
It was a return to polarity.
To masculine energy.
To showing up with scent, strength, and stamina.
I've seen this same turnaround with thousands of couples.

You're not broken.
You're just flatlining.
Build the charge.
Bring back the edge.
Stop dumping your energy.
And let her rediscover the man she wants again.
Because that spark?
It never really left.
It was waiting for you to light it again.

Chapter 10: What She's REALLY Attracted To

Most men think attraction is about looks.
Or money.
Or being a "good guy."
It's not.
There are two types of attraction.
And they lead to two very different outcomes.
You need to understand both.

1. The Instant Attraction
This is the one she feels in her body.
It's fast.
Hot.
Unfiltered.
It's the "I'd sleep with him right now" feeling.
And yes — women feel that.
Often.
She might not act on it.
But it's there.

This is the attraction women feel for the sex-only guy.
The one-night stand.
The fling.
The summer mistake she never forgets.
Who is that guy?
He's confident.
Sexual.
Unapologetic.
He flirts like he means it.
Touches her like he's been there before.
Tells her what he wants — without flinching.
And he doesn't pretend he's looking for something serious.
He's not lying.
He's just clear.
And that's what makes her crazy for him.

Quick Story: The Bartender Bad Boy
There's a guy I knew — Jason.
Bartender.
Tattooed.
Rode a motorcycle.
Didn't even have a bank account.
But women lined up for him.
Why?
Because he radiated sex.
He didn't apologize for it.
Didn't fake niceness.
Didn't chase.
They knew he wasn't going to be their boyfriend.
They didn't care.
Because that part of the brain — the part that craves heat and chaos —
doesn't care about logic.
And that's what he triggered.

If you want that kind of attraction,
be honest about it.
Own it.
Don't mix signals.
Don't act like her therapist.
Be the guy who wants her — now.
You'll be shocked how many women say yes
when you finally stop playing it safe.

2. The Long-Term Attraction
This one takes longer.
It runs deeper.
But it's just as powerful — if you do it right.
This is the "I want to be with him" feeling.
The boyfriend energy.
The husband vibe.
And it doesn't come from flowers.
Or buying her stuff.
It comes from how you carry yourself.

You don't lead with this.
You don't say "I'm looking for something serious" on the first date.
That kills the spark.
You show it — slowly — through your behavior.

You treat the waiter with respect
You smile at kids and dogs
You leave generous tips
You speak well of people
You're optimistic
You're calm
You're not chasing her
You're already whole — with or without her

Quick Story: The Invisible Turnaround
One guy I coached — Scott — couldn't get a second date.
He'd try hard.
Text too much.
Try to "prove" he was boyfriend material.
It backfired every time.
So I told him:
Flirt first.
Back off.
Stop being available.
Then let her discover the good guy behind it.
He changed nothing but the order.
Same guy.

Same kindness.
Same values.
But now they were earned, not handed out for free.
He had three dates lined up the next week.

🔑 How He Made Her Earn It
Scott didn't chase.
He didn't overshare.
He didn't act like she was special before she actually was.
Here's what he did instead:

He ended the first date after 45 minutes, saying he had to meet a friend.
→ She texted him later, curious, intrigued.

He didn't reply to texts right away.
→ She leaned in harder, trying to re-engage him.

He didn't compliment her every five minutes.
→ He gave one well-timed compliment, then teased her the rest of the night.
→ It felt real — because it wasn't easy to get.

He mentioned he had options.
"Dating's been fun lately. I wasn't sure I even wanted to meet anyone new."
→ She instantly viewed him as the prize.

He let her ask personal questions before opening up.
→ It made her curious. Made her chase.
Made her feel like she was earning access to him.

Choose Your Frame
Here's the secret:
Women are capable of both types of attraction.
But you have to choose what you want — and present it clearly.
Want sex?
Be the man who's okay with just that.
She'll feel it.
Want something real?
Let her chase after she's felt the spark.
You can't lead with boyfriend energy.
You can't fake bad-boy vibes.
You pick your lane.
Then own it with total confidence.
That's when she says yes —
To exactly the version of you that you choose to be.

Chapter 11: 99% of Men Do This WRONG

There are lots of ways to screw up a first date.
But only one that matters most.
It's not what you wear.
It's not where you go.
It's not whether you bring flowers.
(Though for the record: don't bring flowers.
She hasn't earned that yet.)

The real mistake?
You don't close the physical space.
That's what kills the attraction.
You sit across from her for hours.
You stare.
You talk.
You analyze.
But you don't touch.
You don't lean in.
You don't try.
And now you're her friend.
Her pal.
Her polite little interview.
Attraction isn't a conversation.
It's a feeling.
And it lives in proximity.

Why Dinner Dates Are the Worst
Here's the problem with dinner:

Too much time sitting across from her
Too formal
Too expensive
Too much that can go wrong

She hates her food.
The waiter spills a drink.
It's loud.
It's awkward.
You're locked in.
Dinner is a second or third date move.
Not the first.
The first date should be short, casual, and mobile.
Coffee.
Drinks.
Walk around.
Hit two or three spots.
Sit next to her.
Not across from her.
Because the whole point is to break the touch barrier — early.

The First Kiss is the Test
The goal of a first date is simple:
Find out if there's chemistry.
And chemistry lives in physical space.
That means:

Sitting close
Walking shoulder to shoulder
Leaning in
Touching her hand
Offering your arm
Going for the kiss

If she's not into it?
She'll turn her cheek.
She'll pull away.
That's okay.
You smile.
You laugh it off.
You keep the vibe light.
Then try again later 10 minutes later.
Because confidence isn't about getting the kiss.
It's about being unfazed if you don't.
But if you never go for it?
If you stay in your safe zone?
You fail the test without even taking it.

Create the First Date Before You Go On It
Here's what I tell every guy I coach:
Rehearse the date.
Not in your head.
In real life.
Pick three places you like:

A bar
A coffee shop
A walkable spot with something interesting — statue, mural, art gallery

Go there yourself.
Order a drink.
Talk to the bartender.
Figure out the history of that statue.
Find something cool to point out in the art gallery window.
Do this once.
Maybe twice.
Now when you take her there,
You're confident.
You know where the good lighting is.
You know what to say.
You've got rhythm.
And she feels like she's being led through something special.
It feels spontaneous.
But you've already made sure it works.
You can do this for every first date.
Same three places.
Same sequence.
And each woman will feel like it's just for her.
That's how you create magic.
And stack wins.

One Last Thing
Sex on the first date?
Some people do it.
Some people have relationships that way.
I don't recommend it.
But kissing?
Touching?
Building that physical closeness?
Essential.
Because if you don't close the space,
You don't create the spark.
And if you don't create the spark,
There is no second date.

💋 Bonus: How to Know If She Wants You to Kiss Her
9 signals she's waiting for it (but won't say it out loud)
Most women won't say:
"Hey, I want you to kiss me now."
But their body will.
Here's how to know — for sure — if she's ready for that kiss.

1. She looks at your mouth.
If her eyes drift to your lips…
She's already imagining the kiss.
She might not even realize she's doing it.
Pro move: Look at her mouth. Then her eyes. Then her mouth again.
If she doesn't pull back — green light.

2. She lingers close.
You say goodbye and she doesn't move.
You lean in slightly and she stays there.
That's a huge sign.
If she wanted distance, she'd step away.
If she stays close — she's curious.

3. She touches you — casually, playfully, often.
Arm brushes
Hand on your knee
Fixing your collar
"Accidental" thigh contact

Touch is a test.
If she keeps doing it — she's signaling yes.

4. She tilts her head and smiles slowly.
The classic "come kiss me" move.
Head slightly tilted.
Eyes warm.
Smile just barely breaking.
It's instinctive.
And it's your cue.

5. She doesn't pull away when you get close.
You lean in to talk — and she leans closer.
You touch her hand — and she lets it stay.
Lack of resistance = green light.

6. She mirrors your movements.
You take a sip — she does too.
You lean left — so does she.
You laugh — she matches your energy.
That's her nervous system syncing up.
That's yes.

7. She touches her neck, lips, or collarbone.
Subtle self-touching — especially around her face — is a biological sign of arousal.
It's not calculated.
It's primal.

8. She says something like, "This is fun."
When she verbalizes the vibe,
she's inviting you to take the next step.
If she says,
"I like this"
or
"This is nice"
or
"You're fun to be around" —
She's hinting, don't let the moment die.

9. She stays.
Maybe the strongest sign of all.
She could leave.
She could say she's tired.
She could look at her phone.
But she stays.
Not because she has to.
Because she wants to.
That's when you kiss her.

One Last Tip:
Go for the kiss when the moment is still rising.
Not after it's quiet.
Not after she's yawned.
Not when things have cooled off.
You want to kiss her when she's smiling, laughing, touching,
not when she's fading out.
Energy up.
Eyes warm.
You lean in.
She holds her breath.
Then go.

Chapter 12: The Attraction 'Cheat Code'

Some guys seem to get all the girls.
But it's not luck.
It's not height.
It's not money.
It's a system.
They have a cheat code.
And once you set it up,
you can use it again and again.
This is the same system I used.
It's how I met my wife.
And how I went out with any girl I wanted before that.

🔧 Step One: Prep the Environment
Before you even talk to a girl, your world should be dialed in.
Your apartment:

Spotless.
Nothing under the bed.
Nothing weird in the bathroom.
No crusty dishes.
No mystery odors.

Your bathroom:

Clean toilet.
Fresh towels.
Nice soap.
Good lighting.

Your car:

No trash.
No old gym socks.
Smells fresh, not like fast food.

Your scent environment:
Spray everything — couch, carpet, curtains — with RiseUp™ fabric spray.
It kills funk and replaces it with a warm, seductive air.
If you've ever walked into someone's place and thought,
"Damn, it just smells good in here,"
that's what you're creating.
This isn't about being perfect.
It's about being intentional.
About being a man who's got his space under control.

💼 Step Two: Lock in Your Tools
Here's what you wear and use — every time:

Pheral® Shower Elixir – sets your scent baseline with animalic depth
Pheral® Attraction Cologne – gives you presence women feel before you speak
Presentation Oil – soft touch + masculine scent, up close
Presentation Polish – smooths your skin, adds that "can't stop touching" texture

These aren't just products.
They're triggers.
They hit her vomeronasal system.
They set the tone before words are spoken.
Now you're not hoping for attraction.
You're creating it.

🗺️ Step Three: Your First-Date Route
Pick three places in your city:

A bar with good lighting
A walkable spot with something interesting
A cozy café or wine bar

Visit each one alone.
Learn the flow.
Meet the bartender.
Know where the bathrooms are.
Have a cool story ready about the statue or painting she'll see.
Now, every first date you go on follows this same sequence.
You lead.
She relaxes.
It feels special… but it's been practiced.
You become that guy who just knows how to create moments.
And she won't forget you.

💬 Step Four: The Opener That Never Fails
Go out solo.
Walk around.
See a cute girl on her phone?
Say:
"Excuse me…"
(Smile. Let her look up.)
"You're going to think I'm random, but I had to say hi."
That's it.
Talk.
Flirt.
Smile.
Then say:
"We should go out sometime. Here—smile real quick."
You slide next to her, pull out your phone,
take a selfie together.
Then:
"Want me to send it to you?"
She gives you her number.
Now you've got a real connection.

Why does this work?
Because now you both have a picture.
She'll remember you when you text.
You're not just "that guy from the street."
You're the moment she smiled and posed.

📱 Step Five: Text Like a Man With Options
Texting isn't for winning her.
It's just for keeping the spark alive until the date.
Don't overshare.
Don't write paragraphs.
Don't text all day.
Keep it light.
Funny.
Playful.
Ask offbeat questions like:

"If you had to choose a spirit insect, what would it be?"
"I need a gift for my 15-year-old nephew. He likes chocolate and explosives. Got ideas?"

Make her laugh.
Make her wonder what you're like in person.
Don't chase.
Leave space between texts.
You're busy.
She'll lean in more if she feels she's not the only one trying.

🏁 That's the Cheat Code
This system works.
I've used it.
I've taught it.
You don't need to be hot.
You don't need to be rich.
You don't need to be a genius.
You just need to build the system and use it consistently.
Go out.
Talk to girls.
Stay calm.
Stay clean.
Stay dangerous.
And you'll have more dates than you know what to do with.

💬 Bonus: 20 Texts to Ignite Interest and Get the Date
Short. Playful. Unpredictable. Designed to spark a YES.

1.
"If you had to survive 24 hours with only chocolate and a flamethrower… would you make it?"

2.
"Hey, I just passed someone who looked like your evil twin. I almost said hi but I value my life."

3.
"You're officially 4% responsible for my excellent mood today. Just FYI."

4.
"Serious question: best snack of all time that doesn't involve utensils?"

5.
"I need your help settling a debate. Frogs: underrated or terrifying?"

6.
"Still trying to decide if you're trouble in a good way or bad way. Leaning 60/40."

7.
"Would you rather have unlimited tacos or unlimited sarcasm? Choose wisely."

8.
"You seem like someone who secretly names their houseplants. Am I right?"

9.
"I just remembered something you said and had to laugh. I'll tell you later."

10.
"You ever meet someone and instantly want to hear their most ridiculous childhood story? Yeah."

11.
"Important: I found a drink that tastes like mischief. I think you'd like it."

12.
"I might be out near your neighborhood later. Could lead to something spontaneous."

13.
"You're in trouble. I found a place that has your name written all over it (not literally, that'd be creepy)."

14.
"Random thought: What's the dumbest thing you believed as a kid?"

15.
"I have a confession. You made a stronger first impression than I expected."

16.
"Still debating if I should bring you to my favorite secret spot. I don't just take anyone there."

17.
"Tell me something weird about you. You go first."

18.
"This week needs a little fun. I vote we fix that."

19.
"Quick—what's your spirit animal if it had to be an insect?"

20.
"I've got an idea. It involves drinks, sarcasm, and a low-key adventure."

Chapter 13: The Confidence Hack She Can't Resist

Confidence isn't something you're born with.
It's not something you "learn."
It's something you step into.
And this is how I've done it.
Dozens of times.
Maybe hundreds.
It's a confidence hack so powerful,
she'll feel it before you say a word.
Here's what you do:

Step One: Choose a Character
Pick a man.
Real or fictional.
Someone you admire.
Someone women want.
Could be a celebrity.
A movie role.
A book character.
A guy you knew once.
Doesn't matter.
As long as you respect him.
And can picture being him.

For me?
It was always Sean Connery.
Not the older version.
The young one.
James Bond — in Dr. No, From Russia with Love, Goldfinger.
Cool.
Controlled.
Sexy as hell.
Completely unapologetic.
That's the vibe I channeled.

Step Two: Become Him
Before I'd talk to a girl,
I'd step into the role.
How would James Bond walk into this room?
How would he talk?
Where would his eyes go?
Would he ever stutter?
Would he care what she thought of him?
Of course not.
Because he knows she already wants him.
That's how I'd move.
That's how I'd breathe.

You're not faking anything.
You're activating something already inside you.
You already have this version of yourself.
You just haven't turned him on yet.

Step Three: See the Sex
Now here's the second half of the hack.
And this one's important.
As you're talking to her —
Even before you talk to her —
Picture her having sex with you.
Not in a creepy way.
Not in a porn way.
In a connected, powerful, magnetic way.
See her loving it.
See her wanting you.
See it going incredibly well — for both of you.

Why?
Because it changes your energy.
It tells your body:
"I'm already winning. This is already happening."
And that confidence leaks out of your eyes.
She picks up on it.
Even if she doesn't know how.
It's a silent message that says:
"I'm the one. You know it. I know it."

And suddenly, she's responding to you differently.
She's more open.
More curious.
More turned on.
Because you're not asking for approval.
You're leading the moment.

Don't Want to Be Bond? Be Drive.
James Bond not your thing?
Be Ryan Gosling in Drive.
Silent. Dangerous. Still.
Be Harvey Specter in Suits.
Or Maverick in Top Gun.
Be your own damn myth.
The point is:
Pick someone with magnetic presence.
Then wear it like armor.
Let her feel that she's meeting someone rare.
Someone desirable.
Someone who doesn't second-guess himself.
That's the kind of man she says yes to —
Without knowing why.

Chapter 14: Why Smart Guys Are DITCHING Soap

Soap is a scam.
That plastic bottle in your shower?
Smells like cucumber-melon sadness.
Strips your skin.
Kills your natural scent.
And leaves you smelling like detergent.
No wonder she's not turned on.

Here's the truth most guys never hear:
Women aren't attracted to "clean."
They're attracted to real.
To man-scent.
To raw, charged, masculine skin.
That scent — when you stop killing it —
goes straight to her brain.
Specifically, the vomeronasal organ.
It bypasses logic.
Skips words.
Goes straight to her animal mind.

That's why smart guys are ditching soap.
And replacing it with something better.
Let me show you what I mean.

👤 Story #1: The Software Guy
Nate was clean.
Polite.
Wore nice shirts.
Used a lavender body wash that "smelled expensive."
Women barely noticed him.

Then one day, after a long conversation, I gave him a bottle of Pheral® Shower Elixir.
Told him: stop using soap.
Start using this.
He said, "Won't I smell bad?"
I said, "No. You'll smell real."

He did it.
Tossed the soap.
Started washing with the elixir —
which cleans, hydrates, and leaves a subtle animalic base layer.
Next week?
Three different women asked what cologne he was wearing.
He wasn't wearing cologne.
That was just him.
And suddenly…
he wasn't invisible anymore.

👤 Story #2: The Gym Rat
Chris was fit.
Jacked, even.
But women didn't linger.
Didn't flirt.
His body wash smelled like synthetic lemons.
His deodorant could melt paint.

So he stopped.
He stripped it all down.
Switched to Pheral® Elixir + natural deodorant + nothing else.
Within a week?
A woman at the gym — one who'd never said more than "hey" —
walked up, sniffed the air, and said,
"Whatever that is… it's working."A woman at the gym — one who'd never said more than "hey" —
walked up, sniffed the air, and said,
"Whatever that is… it's working."

By the end of the month,
he had three dates with women who'd smelled him before they'd even really talked to him.
That's animalic power.
That's chemistry.

👤 Story #3: The Quiet One
Daniel wasn't outgoing.
Didn't try to be the center of attention.
He'd gone years thinking women just "weren't into him."
But he had this quiet confidence.
A stillness.
He just needed presence.

So he started using RiseUp™ on his clothes,
Pheral® Elixir in the shower,
and a touch of Attraction Cologne before leaving the house.
He didn't change his words.
Didn't get louder.
Didn't flirt harder.
But suddenly?

A woman at a bookstore asked if he wanted to grab coffee.
A barista leaned over the counter and gave him her number.
An ex messaged him "out of nowhere."

What changed?
He smelled like a man.
Not like a product.
And women's primal brains felt it.

The Primal Truth
When a man smells like a man,
women don't analyze it.
They respond to it.
It's not logic.
It's not words.
It's biological pull.

The problem is, most guys scrub that away.
Drown themselves in fake fragrance.
Dry out their skin with soap.
Layer on deodorants that erase every trace of natural pheromone.
Then wonder why she doesn't feel it.

But when you go back to basics —
when you strip down the chemical noise
and amplify your own animalic edge —
That's when women start leaning closer.
That's when they linger in hugs.
That's when their eyes change.
And it all starts…
by ditching the soap.

Chapter 15: STOP Masking Your Scent—Start Weaponizing It

Here's the part no one ever told you:
You already have something inside you that turns women on.
You're just washing it off.
It's called scent-based compatibility.
And it's very real.

Your Sweat Carries a Signal
When you sweat — just a little —
your body sends out invisible chemical messages.
These aren't the kind you smell consciously.
They're detected by a tiny patch in her nose called the vomeronasal organ.
That organ sends a signal straight to her brain.
Not to the part that speaks…
To the part that feels.

This is where attraction actually begins.
It's called the MHC —
the Major Histocompatibility Complex.
And it's how her body knows:
This man is biologically exciting to me.
That's what causes her to lean in.
To giggle.
To stare too long.
To get that look in her eyes.

But Modern Life Ruins the Signal
You know what wrecks that natural scent?
Soap.
Most soaps are loaded with endocrine disruptors.
They dry out your skin.
They destroy your pheromones.
They mask your scent in chemical perfume.
You smell like a product.
Not like a man.
And her brain…
doesn't get the signal.

Weaponize It Instead
Here's how you flip the switch:

Ditch the soap.
Wash with Pheral® Shower Elixir.
Layer with animalic accord pheromones:

Hyrax
Civet
Castoreum
Ambergris
Deermusk

These are ancient.
Rare.
Used by kings, emperors, warriors —
men who were felt before they even spoke.
They blend with your natural scent
to create something she cannot resist.
She won't know why she's drawn to you.
She'll just feel that she is.

And that's the stealth attraction trick.
You don't chase.
You don't convince.
You don't pitch yourself.
You just exist.
And she leans in.

The BIGGEST Mistake Men Make
But here's where most guys blow it.
They've got the scent.
They've got the vibe.
She's smiling. Laughing. Touching her neck.
And they freeze.
They wait.
They overthink.

Let me tell you something:
You could have a woman naked in your bed,
and if you don't make a move…
nothing will happen.
You still have to close the deal.
Same thing in real life.

You're at the mall.
The park.
A museum.
A coffee shop.
She's right there.
Giving you the hidden signals.
And if you don't act —
you lose her.

Hidden Signals Are Real. And They're Everywhere.
I'll tell you how I met my wife.
It was at a party.
She caught my eye.
I smiled.
She smiled back.
Held the gaze just a beat longer.
And then she said something.
Could've been anything.
Didn't matter.
That was the signal.

So I walked up.
Started talking.
We laughed.
Ended up having a late dinner.
And the rest?
We're married.
We're madly in love.
To this day.
All because I didn't miss that signal.

Women Make the First Move. You Close It.
Here's the final truth:
Women make the first move almost every time.
But it's nonverbal.
It's subtle.
It's a test.
They'll look.
Smile.
Touch their neck.
Stand close.
Laugh just a little too hard.
And it's on you to act.

Pull out your phone.
Take the selfie.
Send it to her.
Ask her out.
Touch her hand.
Go for the kiss.
Move.

Because a winner doesn't wait.
He doesn't need everything to be perfect.
He sees the moment… and he claims it.

And If You've Made It This Far…
You're not like most men.
You're a doer.
An action taker.
Someone who gets it.
You've got the scent.
You've got the system.
You've got the signal.
Now it's time to follow through.
Close the deal.
Live the story.
Make your life a story worth telling.

And when you've done it?
Send me your story.
I want to hear how it all turned out.
Thank you.
God bless.
And welcome to the rare few who get it.

— Matt Cook, April 2025